Make image cropping work with PDF generation
When adding an image to a Word document you can select a few cropping options under picture tools / format ->crop. You can choose whether to fill or fit the image inside the allocated space. This works fine when generating to docx, however the PDF converter does not support this so whatever the value you select for cropping, the images always get squashed.
This is mainly an issue when used with an import tag to dynamically import an image; at that point we don't know what the exact aspect ratio will be, but we do want to make sure it looks good. Right now this means that most images will look squashed either horizontally or vertically, so generating to PDF is a no-go for us.
I have discussed this with your support staff and they suggested I post it as an idea, so here it is.

Hello Reporter,
Similar functionality to what you described was implemented in our 16.3.0 release. There are now image-crop tag settings that can allow you to do crop fill and crop fit for images at output. This setting will work to PDF output as well. Thank you for your idea, and please submit any other suggestions you have to improve our products.
Adam Austin
Product Manager